Making the Case

Why is it important to increase women as sources in the news?

When women’s authoritative voices are represented in the news, there’s a positive impact on society and newsrooms alike. Understanding and articulating the reasons why, is an important first step for any newsroom or organization seeking to make gender parity in sourcing a priority. Presented here are four key arguments for the greater inclusion of women’s voices in the news, and specifically the voice of women experts, leaders and spokespersons.